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İnternet sitemizde deneyimlerinizi kişiselleştirmek amacıyla çerezler kullanılmakta olup, izin vermeniz halinde zorunlu çerezler haricindeki çerezlerle toplanan veriler işlenmekte ve tüm çerezler yurt dışında yerleşik altyapı tedarikçilerimize aktarılmaktadır. Reddet seçeneğine tıklamanız halinde tercih ve ilgi alanlarına yönelik maalesef sana özel bir deneyim sunamayacağız. Çerezler bakımından kişisel tercihlerinizi, seçeneklerde yer alan çerez ayarları kısmından yönetebilir, çerezlerle ilgili detaylı bilgiye buradan ulaşabilirsiniz: Çerez Politikası

Kiğılı

How did Kiğılı, which completely changed its design, software and domain, surpass its best-selling store in terms of turnover in a short period of 3 months with Webtures?

Kiğılı

INDUSTRY    TEXTILE

Services We Provide

SEO

Kiğılı SEO Process

Analysis

  • At the beginning of the project, there were 2 different sites under the roof of Kiğılı, e-kigili.com and kigili.com. The main KPIs we have determined in order not to divide the existing traffic and to increase the traffic of e-kigili.com;

    • Moving e-kigili.com under kigili.com with minimal traffic loss.
    • Ensuring that the e-commerce site can sell at the level of a physical store.
    • Reaching the first rank in generic words such as suit, suit, tuxedo.
       
1

Process

  • In order for the design, software and domain changes to be made on the site not to cause permanent ranking losses, the work had to be carried out meticulously.

    • e-kigili.com moved to kigili.com without any traffic loss.
    • On-site SEO competence has been improved.
    • Competitor analysis and competitors’ content strategies were identified.
       
2

Conclusion

  • Considering the competition in the sector, we have implemented a work planning for this purpose by constantly following the innovations in both competitors and search engines in order to remain a leader in this race, given the aggressive work of competitors, the high competition of keywords and the high competition of keywords.

    • In the first 3 months, the first page was reached in all targeted words.
    • At the end of the 3rd month, the turnover of the physical store with the highest sales was surpassed by the e-commerce site.
    • 101% increase in organic traffic in 1 year
       
3

Statistics

70

On the First Page

%101

Organic Traffic Growth