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Akşam

We achieved 4.65 times growth in organic traffic in 3 months with Akşam Haber website, which is part of EsMedya group.

Akşam

INDUSTRY    EDUCATION

Services We Provide

Akşam SEO Process

Analysis

    • On-site SEO Analysis
      We analyzed Aksam.com.tr in line with current algorithms and carried out studies to edit the critical errors on the site simultaneously with the software team within the priority planning.
    • Competitors’ SEO Quality and Strategies
      Since the digital publishing sector is one of the most competitive sectors, we have analyzed the working strategy followed by our competitors to the finest detail. According to the know-how we have obtained, we aimed to always be ahead of our competitors by predicting the next algorithm update.
    • Keyword Compatible Page Detection
      We aimed to increase the position by making the pages of keywords compatible with SEO by performing detailed analyzes such as the usage rates of the keywords we identified in the keyword analysis, whether the pages related to these words are available on the site, and measuring the technical competence level of these pages.
    • Keyword Identification
      We analyzed the sites in the sector and the AKŞAM website in detail and determined the searches that we can get efficiency. In the first place, we identified 30 words and determined what kind of search volumes and return rates they would have and determined our keywords.

We analyzed from design to software, from site speed to mobile compatibility, from articles to site management, and ensured that all identified errors were eliminated.

With the start of off-site SEO work, our site started to progress step by step and we started to see the increase in traffic. Since we knew that the traffic increase in the sector would start in April in line with the data we had, there was not much time ahead of us. Therefore, we had to take very careful and solid steps. We proceeded in a controlled manner by calculating the return time of each backlink received and determining what it contributed to the site.

1

Analysis

People have started to follow the entire agenda through digital media. All newspapers around the world have now established a place for themselves in digital media. Increased competition and the sheer number of digital newspapers have laid the foundations for the biggest competition in search engines.

2

Statistics

4,65

The number of organic traffic users increased 4.65 times after 3 months.

2.89

The total number of visitors reached 2.89 times.

1.57

The number of page views increased 1.57 times, reaching X.X million views.